Wednesday, August 09, 2006

The mocha book club

The first offering: Mitch Albom's For One More Day. Uhmm... okay.
Albom's sentimental narratives are far from the Beat poetry traditionally associated with coffeehouse culture, and from CDs by Coldplay, Antigone Rising and others that Starbucks has sold. But Lombard said the author's new book, the story of a son reunited with his late mother, "embodies Starbucks values" because it's "an inspirational tale that encourages people to examine their lives with family and friends."
What a laughable notion... somehow I seriously doubt anyone with half a fingertip on the pulse of the artistic community in this country would ever consider Starbucks to be a bastion of cutting-edge culture. They'll push the usual safe, unthreatening crap. The Oprah's book club is looking positively avant in comparison.

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